How I Help Your Business Grow

Strategic leadership when you need more than advice — you need results.

As a Fractional CGO, CMO, and CCO, I step into your business as an embedded executive. Not a consultant.
Not an agency. A leader who brings the structure, strategy, and clarity that small businesses need to scale.

If you want real growth, you need real systems, real direction, and someone who’s actually done this before.

That’s where I come in.

1. Growth Strategy & Go-to-Market Leadership

Clarity first. Execution next. Momentum always.

Most businesses plateau because they’re operating without a real strategy — or worse, with too many competing ones. I help you cut through the noise and build a focused, actionable growth plan you can actually execute.

What I do:

• Nail your positioning so customers instantly “get” you

• Define your ideal customer and target segments

• Build your GTM strategy across sales, marketing & CX

• Identify revenue opportunities you’re missing

• Create a pricing & packaging strategy that reflects your value

• Establish KPIs so you know what’s working and what’s not

The outcome:

You stop guessing.
You start moving — fast, aligned, and with a clear path forward.

2. Sales Systems That Actually Scale

Predictable revenue requires structure — not stress.

If your sales depend on you, or on luck, or on heroic effort, it’s not a system — it’s a liability. I build the infrastructure that turns selling from a panic-driven scramble into a reliable, repeatable engine.

What I do:

• Build or rebuild your end-to-end sales process

• Create pipelines, scripts, templates, and follow-up systems

• Implement or optimize your CRM (yes, the way it's actually supposed to work)

• Fix your funnel leaks and improve conversions

• Train and coach founders or teams for confidence and performance

• Set up dashboards so you always know the health of your revenue

The outcome:

A sales engine that works even when you're not the one doing the selling.

3. Marketing Strategy & Demand Generation

Your message matters. Your strategy matters more.

Marketing without strategy is noise. Marketing with clarity becomes a growth machine. I help you strengthen your message, sharpen your presence, and create demand that leads to real revenue — not vanity metrics.

What I do:

• Build your brand story and messaging foundations

• Align marketing and sales so they work together, not in silos

• Identify the right channels (and eliminate the wrong ones)

• Create email, content, and outreach strategies that convert

• Audit your website and funnel for gaps that cost you sales

• Set up systems that nurture leads automatically

The outcome:

Marketing that actually drives business — not just activity.

4. Business Foundations for Startups & Early-Stage Companies

Start strong. Grow smarter. Avoid the expensive mistakes.

If you’re building something from the ground up, you don’t need another idea — you need clarity, structure, and a commercial foundation you can scale. I help you build it right the first time.

What I do:

• Define your offering and business model

• Map your customer journey

• Set up simple, sustainable systems

• Create your early sales and marketing structure

• Establish KPIs and operating rhythms

• Support your decision-making during critical early stages

The outcome:

A business that’s built to grow — not built to survive.

5. International Expansion & Cross-Cultural Strategy

Global growth requires global intelligence.

Expanding into new markets isn’t just a strategy shift — it’s a cultural one. With experience across the U.S. and Europe, I help businesses grow internationally with insight, nuance, and the right commercial structure.

What I do:

• Assess market opportunities

• Adapt your messaging for local resonance

• Guide hiring and team integration across regions

• Support cross-cultural communication

• Build partnerships and local ecosystems

• Align GTM motions for global scalability

The outcome:

A culturally smart, commercially sound strategy for entering new markets.

Why Work With Me

Because you don’t need another deck.
You need decisions.
Leadership.
Clarity.
And a partner who can turn strategic thinking into real-world growth.

I bring:

• 15+ years leading commercial teams

• Deep expertise across sales, marketing, and customer operations

• A global perspective shaped by working across the U.S. and Europe

• A structured, no-fluff, bold approach

• The ability to translate complexity into action

I help founders step out of overwhelm and into momentum — with someone who understands the pressure, the stakes, and the vision.

Ready to build the next stage of your business?

Let’s talk about what you need, where you want to go, and the strategy that will get you there.